Not every role needs a full-time hire.
For brands, teams and people navigating change.
As a freelance Brand & Account Lead, I support agencies, brands and growing teams with senior ownership across campaigns, projects, stakeholders and delivery without necessarily hiring a full-time role.
As a systemic coach in training, I support mothers and organisations around return-to-work, reboarding and role clarity after parental leave.
12+ years across agency and corporate environments, including Jung von Matt, Heimat and Zalando. Based in Berlin. Working in English and German.
About
Aware Studio
What makes the setup different
Most senior support comes either from an agency or a full-time hire. Aware Studio sits between the two: one experienced person, integrated directly into your team, for exactly as long and as much as the situation requires. The background spans both agency and in-house corporate environments which means campaigns get executed with agency speed, but with the operational realism of someone who has sat on the client side too.
Services
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Supporting brand teams in planning and delivering campaigns and brand initiatives.
I help translate strategy into structured execution and keep projects moving forward. -
Supporting agencies in managing clients and campaigns with senior oversight.
I help maintain clarity between clients and teams while ensuring smooth project delivery. -
I support individuals and organisations in creating clarity when roles and expectations shift.
I guide structured conversations to build setups that are realistic, aligned and workable in practice.For individuals
Focused on the return to work after parental leave — creating clarity around role, scope and priorities so work feels structured and manageable again.For organisations
Focused on structuring re-entry after parental leave — aligning roles, expectations and ways of working so part-time setups perform and teams stay effective.